Need a word

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Need a word to brand the non-stick coating. Eco-friendly Non-stick Cookware line (mainly pots and pans) which employs a new water based non-stick is looking for a new name for its new PREMIUM non-stick coating. This coating is the world's 1st everlasting coating & is guaranteed to last as long as the pan. Our less expensive water-based coating is called Hydrolon. Words we use to describe the coating is long lasting, durable, safe, high performance, eco-friendly. Website www.ecolutionhome.com