Online platform that will simplify investment so that investors only need to know what they want their money to do not how to do it. The platform will automate the whole process and reduce the amount of effort and knowledge that investors need to invest for their future. Goal-oriented, simple, intelligent. I am happy with unique names and with names that describe the product. Something short and sharp, consider .io .ly and other such domain names. Betterment and WealthFront are similar USA based