Please take a moment to read the following points: they describe a business team within a larger Broadcasting and Digital Media Company. After reading, you will be asked to help create the team's new "Group Name" by generating words, phrases, and associations based on the descriptors below. - This team of strategic sales and marketing professionals provides multi-market, multi-platform engagement with custom activation campaigns, driving business for its advertiser clients. - The larger company's scale, data-driven metrics, and custom production resources is what differentiates it from the competition. - The larger company is made up of a unique set of broadcast and digital distribution platforms, with diverse assets, affiliations and local relationships; including over 70,000 hours a year of local news and programming. - This team pursues creative marketing solutions for our customers, working towards building accountable long-term relationships.